Exhibiting at Business Expo 2007
At Business Expo, you will:
- Gain exposure for your business
- Develop leads for selling your products and services
- Make new contacts by networking with other Chamber members
Kathy Ellis, a marketing coach from The Business Lab, Inc. says, “Companies participate in tradeshows for a number of reasons. Understanding what your expectations are will help you in defining your goals and strategies. A complete understanding of the show will also help you recognize whether or not your goals have been met.”
Why are you exhibiting?
- Publicity
- Reconnecting with customers
- Sharing information with others
- Gaining new business
Determine a game plan for your exhibiting team members. Everyone working your booth should be knowledgeable and friendly and have the customer
service skills to draw people to your booth and effectively discuss the benefits
of your product or service.
Likewise, those on the tradeshow floor should
have exceptional presentation and people skills so that their contact with
prospects is both fast and effective.
Download our Exhibiting & Networking Tips pdf to ensure you get the most out of
Business Expo 2007.
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